Six Challenges facing communicators today
As part of our annual voice of the customer survey, we spoke to 40 marketing and communications professionals. Digital transformation and disruption were front of everyone’s mind. Every respondent mentioned the increasingly faster pace of marketing and a lack of time. From those in-depth interviews, six commonalities emerged;
In addition, it’s also often left down to marketing and communications teams to guide their companies through these fast-paced times. No industry or sector is immune. We all have to embrace it or be left behind. But we’re a hardy bunch though, so it is time to keep calm and communicate on!
Here are our responses to the six commonalities.
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Read MoreWe look forward to continue the dialogue with you... What is your challenge for 2018?